An experienced business executive, William Deyesso balances his professional pursuits with various philanthropic endeavors. Over the years, William Deyesso has dedicated his time and resources to a number of nonprofit groups, including the American Cancer Society.
The American Cancer Society has joined 16 other health organizations and physicians’ groups in a coalition that aims to put an end to depictions of tobacco use in PG-13 movies. The coalition, which includes organizations representing over 630,000 doctors, was formed in response to a July 2017 report that highlights how smoking in movies plays a role in encouraging young people to pick up the habit.
According to the US Centers for Disease Control and Prevention report, the use of tobacco in top-grossing movies has increased in recent years. Citing a connection between tobacco exposure and the initiation of smoking among young people, the report asserts that assigning an R rating to all movies with tobacco use could reduce teen smoking by up to 18 percent.
The American Cancer Society and other organizations comprising the coalition recently signed a letter demanding that the film industry put an end to tobacco depictions in youth-related movies by a June 1, 2018, deadline. The letter was sent to the Motion Picture Association of America as well as studio heads and other leaders in the film industry.
William Deyesso - Successful Boston Real Estate Developer and Insurance Executive